Advocacy that Works (Recorded Content)

An Online Course with Advocacy Expert Breon Wells

Faith-based communities and grassroots organizations can and should express their values in the public square. We have a responsibility to speak truth to power in strategic ways. Whether you’re dealing with local community needs, statewide or national issues, an effective advocacy strategy depends on credibility and consistency.


Recorded content from four online sessions with national advocacy expert Breon Wells, including lectures and Q&A from the live sessions. Set aside an hour at a time on your own schedule to make yourself a more effective faith-based advocate.

Upon registration, you will receive a link to a Google Drive with MP4 files of each recorded class session and a PDF of the slides from the class. Individual registration for the entire series is $25. If you plan to watch together with a group of 4 or more, we have set up a group rate of $100, and ask you to please register as a group.


  • Session 1 | Effective Days of Action (Foundations of Demonstration)
  • Session 2 | Developing an Agenda
  • Session 3 | Leveraging Your Capacity
  • Session 4 | Speaking Truth to Power…The Right Way

To Register

Visit our secure registration page at Eventbrite to make your payment by credit card. You’ll receive a confirmation email and details about how to access the course.

Session Details

Session 1 | Effective Days of Action (Foundations of Demonstration)

From the Women’s March to Black Lives Matter, there has been a groundswell of marches, protests and demonstrations across the globe. What is not seen is the weeks and months of preparation necessary to maximize these powerful moments. Marching is not the only tool in your arsenal. What other power levers do you possess? This session will teach participants how to wisely use all of the advocacy tools at their disposal to execute their agenda.

Session 2 | Developing an Agenda

Faith based leaders should engage government and when necessary, speak truth to power. From local community needs to statewide issues, faith-based communities and grassroots organizations can often supply practical and broad solutions for positive change. This session will equip you to locate the social justice issue that resonates with you and develop an advocacy agenda.

Session 3 | Leveraging your Capacity

Churches, faith based organizations, and activists are often strapped when it comes to resources and capacity. This session will help you locate and develop your capacity, build partnerships, and engage coalitions.

Session 4Speaking Truth to Power…The Right Way

Public policy shapes experiences and opportunities for everyday citizens. This reality necessitates that advocates, activities, and faith leaders learn when and how to engage governmental entities. This session will consider when government interactions are warranted, and how to effectively communicate with these entities for positive change.

About Our Presenter

We met Breon Wells in Washington DC as part the National Council of Churches’ Unite to End Racism Day of Advocacy and Action.  Breon is the Founder and CEO of The Daniel Initiative. He is a political consultant, vision management consultant, ordained minister, and motivational speaker. After spending six years as a Congressional Staffer, Breon left Capitol Hill to establish The Daniel Initiative. As a political strategist and policy advocate, he has worked with candidates, religious leaders, non-profit organizations, and entrepreneurs. A communications specialist, Breon has served as a ghostwriter and public relations aide for politicians, public personalities, and visionaries. He has been privileged to preach both nationally and internationally, but sees TDI as his main mandate. Breon sits on the Robert F. Kennedy Young Leaders DC Advisory Board, numerous National policy coalitions, and serves as the Vice President of Public Policy for Faith Link Inc.

Advocacy That Works is supported in part by a Neighbors in Need grant from the United Church of Christ, in partnership with the Wisconsin Conference of the United Church of Christ.

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